MarketScan
Article: Searching for Key Words

Just imagine you are watching the TV one evening. The news break comes on and gets your attention, Today's Stock Market Report. The presenter starts by giving you the days All Ords and then says "In the latest news, ASX companies working on VACCINES stand to benefit greatly from the overseas rush. In particular those companies with revenues and good business models."

What do you do next? It would be great to work out who these companies are, and, to see information helping you make a good investment decision.

With the new Paritech MarketScan, its a simple process for anyone. The first step is to create a new SEARCH, then add a 'wildcard' criteria which allows you to look for key words in the companies Business Summary. This is constructed by choosing Company Info, selecting Business Summary , adding a = operator and adding the word you wish to search for, i.e.

Business Summary = "*vaccine*"

Lastly, you want to determine which of these companies have good business models, one which I will base on the companies Net Profit Margin being greater than the Industries Average Net Profit Margin.

This is completed by selecting the Financials Field, choosing Net Profit Margin, selecting the greater (>) operand and then choosing the choosing Financials Field to end the search and selecting the Industry Average Net Profit Margin, that is:

Net Profit Margin > Industry Average Net Profit Margin

Lastly, within the SORT BY function we will sort by Revenue.

Once completed, you can save the search for future reference and RUN, the results of the search are then displayed. You can either add numerous other fields, or you can display complete company reports to further research your results.

The diagram below shows you the Search Criteria completed within MarketScan.

* Please note, this example is not intended as any form of recommendation.